Truth or Consequences?
I heard someone on the news use the term “oil tsunami” to describe the river of oil currently sweeping across the gulf and the devastation it is delivering to those in the water and on shores. It is an interesting analogy in imagery, but it misses the big point, this growing glob of pestilence was triggered by man, by many people making a whole bunch of choices and decisions. The complexities of how it began and the complexities on how it may one day end are still unraveling. The forces of nature that have been unleashed still defy our technology, techniques, and even our collective confidence. Sadly, it does illuminate a darker side, not new, about the economics of the process. Responsible economists articulate the importance of incorporating the impacts of externalities into decision making. What that means is that what we do can have an adverse impact that transfers the burden, costs, and consequences of dealing with the mess to someone else. In the broadest sense, the total costs of what we do are bigger than our accounted costs and subsequent prices we charge.
This is not only about oil, it is about lots of stuff, including many of the apparent bargains we grab at the supermarket and the fast food chain; or other apparent benefits from subsidized markets . In retrospect, the people that are responsible for perpetuating the calamities like the oil spill can appear as sinister, sometimes a true characterization, but they are seldom so in isolation. To a great extent, the engines we put into play, as consumers demanding lower prices, and as investors expecting greater returns, create value systems with biases, meaning skewed or unbalanced. The levels of bias or balance are important dimensions of good or poor decision making. My oversimplification is that historically we are rewarded by one system, economic, and are constrained and sometimes punished by another, societal and public. These systems are not equal and have never been balanced, primarily because of one set of these consequences is pretty immediate and the second set is improbable and if so, in the distant future.
We, as individuals and as enterprises, are very cognizant of these consequences. Our perception and expectations of these consequences are big, really big drivers of behaviors. Lots of research by very capable people has validated this relationship between consequences and behaviors. Let’s not expect balanced behaviors from unbalanced consequences.
We, when in pain, will exercise economic consequences, but often as a reaction to harm done. On the flip side, our efforts to regulate and control some of these “big” behaviors are sadly oversimplified, undernourished, and in systems that are unattractive to the clever, talented, and ambitious among us. When we overlay on this system the behaviors of those focused on reelection and keeping their local economies well fed, we already know what happens.
Interestingly, this week, squeals are emanating from across the big “pond” about the economic impact that pensioners (investors in BP) are feeling from the precipitous drop in the value of, and anticipated dividends from BP. Posturing and deflected blame, insinuated bias on the part of the US press, public, and politicians as a cause for the externalities. Consequences are driving these behaviors as well.
Messy and complex, isn’t it? Thoughts?
